U.S. MEDIA CENTER

October 1, 2013

SUBARU REPORTS RECORD SEPTEMBER SALES

Cherry Hill, N.J. -  Subaru of America, Inc. today reported 31,755 vehicle sales for the month of September, representing the best September sales month in company history. September sales increased 15 percent over September 2012. Year-to-date sales for Subaru total 313,407 – 28 percent higher than the same period in 2012. The company is on track to achieve its fifth-consecutive year of sales increases.

Sales for the all-new 2014 Forester remain strong at 10,620 units, a 75 percent increase over September 2012 and a year-to-date increase of 49 percent. Legacy sedan and Outback crossover were recently rated as “superior” in the new Insurance Institute for Highway Safety (IIHS) Front Crash Prevention (FCP) test program. The FCP program was created as a result of research by the Highway Loss Data Institute indicating that forward collision warning and automatic braking systems, such as Subaru’s EyeSight system, are helping drivers avoid frontal crashes.

“Subaru of America is particularly proud of the Legacy and Outback earning the IIHS highest rating in their FCP test,” said Thomas J. Doll, president and chief operating officer, Subaru of America, Inc. “This is a testament to the safety and technology advantage provided by the EyeSight driver assist system. It is no wonder more and more people are shopping the Subaru brand.”

Carline
Sep-13
Sep-12
% Chg
Sep-13
Sep-12
% Chg
 
MTD
MTD
MTD
YTD
YTD
YTD
Forester
10620
6066
75.1%
84372
56571
49.1%
Impreza
4622
4992
-7.4%
46573
54122
-14%
Impreza WRX
1167
1079
8.2%
13426
9529
40.9%
Legacy
2847
4124
-31%
33351
35589
-6.3%
Outback
8143
10583
-23.1%
90073
85204
5.7%
Tribeca
116
139
-16.6%
1247
1538
-18.9%
BRZ
704
508
38.7%
6346
2718
133.5%
XV Crosstrek
3536
192
1741.7%
38019
192
19701.6%
TOTAL
31755
27683
14.7%
313407
245463
27.7%

“With strong owner loyalty and new owners joining our brand at a record pace, we expect to close the year with more than 400,000 vehicles sold,” said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit media.subaru.com.