Subaru Of America, Inc.
Subaru of America Reports All-Time Record October Sales and Best Sales Month of 2020
Camden, N.J., Nov 3, 2020
Subaru of America, Inc. today reported 61,411 vehicle sales for October 2020, an 11 percent increase compared with October 2019. October also marked the sixth consecutive month of 50,000+ vehicle sales for the automaker in 2020.
As the top performing carline by volume, Outback sales increased 46 percent in October 2020 compared with the same month a year ago. Crosstrek achieved its best October ever with 14,994 sales, a 24 percent increase over the same month in 2019. BRZ posted a 97 percent increase, while WRX/STI posted 46 percent increase in October. In addition, the 3-row Ascent and Forester SUVs, posted 4 percent and 8 percent decreases over October 2019, respectively.
“October saw impressive sales across all segments and was the best October in the history of the Subaru franchise, an achievement that would be impossible without the perseverance of our dedicated retailer network,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “As we head into the season of giving, we look forward to celebrating the thirteenth anniversary of the Subaru Share the Love® Event with its tradition of giving back to local and national charities.”
“Momentum for the Forester, Crosstrek and Outback helped Subaru achieve the strongest sales month of the year,” said Jeff Walters, Senior Vice President of Sales. “Setting this record is a testament to our retailers’ efforts to deliver the best purchase and service experience possible to our customers.”
Following eleven consecutive years of sales records, Subaru reported year-to-date sales of 497,971, a 14 percent decrease compared to the same period in 2019.
|Carline||Oct-20||Oct-19||% Chg||Oct-20||Oct-19||% Chg|
Additional information and news from Subaru is available at https://www.media.subaru.com.