Subaru Of America, Inc.
SUBARU OF AMERICA, INC. ANNOUNCES DECEMBER AND 2020 YEAR-END SALES RESULTS
Camden, N.J., Jan 5, 2021
Subaru of America, Inc. today reported 63,558 vehicle sales for December 2020, a 2 percent increase compared with December 2019. December also marked the eighth consecutive month of 50,000+ vehicle sales for the automaker in 2020.
For the full year, Subaru sold 611,942 vehicles, a 12.6 percent decrease compared with calendar year 2019. These results are reflective of the impact the COVID-19 global pandemic has had on the automobile industry.
“In a year that included the COVID-19 pandemic and a global economic crisis, we are proud of our CY 2020 retail sales results of 611,942 vehicles,” said Thomas J. Doll, President and CEO, Subaru of America, Inc. “In particular, we need to recognize the commitment of our dedicated retailers, distributors, our colleagues, and of course Subaru Corporation, for their steadfast perseverance in a year that we will all remember.”
“The Subaru franchise closed out December and the 2020 sales year ahead of target, and we anticipate achieving our ninth consecutive year of total share growth,” said Jeff Walters, Senior Vice President of Sales. “With 100% of our retailers operational, despite some pandemic-related restrictions, and new products in the horizon, we are optimistic about 2021.”
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