Subaru Of America, Inc.
SUBARU OF AMERICA, INC. REPORTS MAY SALES
Camden, N.J., Jun 2, 2021
Subaru of America, Inc. today reported 56,558 vehicle sales for May 2021, an 8.8 percent increase compared to May 2020 when the coronavirus pandemic impacted the global economy at large. The automaker also reported year-to-date sales of 278,373, a 30.6 percent gain compared with the same period in 2020.
“In May, based on their total inventory available for sale, our retailers were tremendously efficient in their sales activities in order to achieve these impressive results,” said Thomas J. Doll, President and CEO of Subaru of America, Inc. “In addition, our retailers did a sensational job of showcasing ‘why’ Subaru products are the preferred selection for those customers looking for the complete package… an adventure-ready and fun vehicle, combined with award-winning safety technology. We expect our momentum to continue with the arrival of the all-new 2022 Outback Wilderness™ this summer.”
May 2021 marked the thirteenth consecutive month of 40,000+ vehicle sales for Subaru. Forester was again the top performer by volume for the month with 20,006 sales, an increase of 12 percent over prior year and its best-ever May. WRX/STI also achieved its best May ever with 3,169 sales, an increase of 40.5 percent compared to the same month in 2020. Outback posted a 23 percent increase, while Crosstrek posted an increase of 5.6 percent compared to May 2020.
“Consumers looking for class-leading vehicles continue to flock to Subaru retailers, and we are seeing strong demand for the features Subaru has to offer, including unmatched performance, value, and safety capabilities,” said Jeff Walters, Senior Vice President of Sales, Subaru of America, Inc. “As anticipated, the global microchip shortage continues to impact production and inventory levels throughout the auto industry.”
|Carline||May-21||May-20||% Chg||May-21||May-20||% Chg|
Additional information and news from Subaru is available at https://www.media.subaru.com.