April 30, 2009
, Cherry Hill, N.J.
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Subaru of America, Inc. Announces April Sales Results
Subaru Forester and Legacy Sales Continue to Break Records
Subaru of America, Inc. Announces April Sales Results
Subaru Forester and Legacy Sales Continue to Break Records
Subaru of America, Inc. today announced that sales for the month of April were down 7-percent with 15,649 units sold in April 2009 versus 16,771 units sold in April 2008. For YTD sales, the company saw a 1-percent sales decrease as April 2009 YTD units sales were 57,181 versus 57,652 units sold in April 2008.
The 2009 Subaru Forester and Legacy continue to break sales records as the Forester was up 12-percent over last year's April sales, while the Subaru Legacy had a 36-percent increase in sales over April 2008 -- each representing an April record.
"Forester is continuing to grow even when compared to its strong launch of last year, and Legacy Sedan business continues to be brisk," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. In April, our 100-percent All-Wheel Drive product line, continued to outpace the industry with the right combination of safety, performance, utility and value."
* Includes Legacy Wagon
** 2008 total does not include 1 Baja sale
"Subaru continues to outperform the industry," said Tom Doll, executive vice president and chief operating officer, Subaru of America, Inc. "Customers are looking for products they can trust and with our record of safety, durability and reliability, they are turning to Subaru vehicles during this time of economic uncertainty."
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel-efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation. For additional information visit www.subaru.com.
The 2009 Subaru Forester and Legacy continue to break sales records as the Forester was up 12-percent over last year's April sales, while the Subaru Legacy had a 36-percent increase in sales over April 2008 -- each representing an April record.
"Forester is continuing to grow even when compared to its strong launch of last year, and Legacy Sedan business continues to be brisk," said Tim Colbeck, senior vice president of sales, Subaru of America, Inc. In April, our 100-percent All-Wheel Drive product line, continued to outpace the industry with the right combination of safety, performance, utility and value."
| 9-Apr | 8-Apr | % chg | April-09 YTD | April-08 YTD | % chg | |
| Legacy | 2,561 | 1,890 | 36 | 6,621 | 7,015 | -6 |
| Outback* | 3,293 | 4,137 | -20 | 11,806 | 15,736 | -25 |
| Impreza | 3,273 | 4,010 | -18 | 12,875 | 15,189 | -15 |
| Forester | 5,955 | 5,339 | 12 | 23,897 | 15,327 | 56 |
| Tribeca | 567 | 1,395 | -59 | 1,982 | 4,384 | -55 |
| Total** | 15,649 | 16,771 | -7 | 57,181 | 57,652 | -1 |
* Includes Legacy Wagon
** 2008 total does not include 1 Baja sale
"Subaru continues to outperform the industry," said Tom Doll, executive vice president and chief operating officer, Subaru of America, Inc. "Customers are looking for products they can trust and with our record of safety, durability and reliability, they are turning to Subaru vehicles during this time of economic uncertainty."
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel-efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife Habitat by the National Wildlife Federation. For additional information visit www.subaru.com.