June 15, 2009
, Itasca, Ill.
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Subaru of America, Inc.'s Great Lakes Region, in Partnership with the Village of Itasca, Attempts to Set a GUINNESS WORLD RECORDS™ Record
Plans 'Largest Parade of Subaru Cars' in the World
Subaru of America, Inc.'s Great Lakes Region, in Partnership with the Village of Itasca, Attempts to Set a GUINNESS WORLD RECORDS™ Record
Plans 'Largest Parade of Subaru Cars' in the World
Subaru of America, Inc.'s Great Lakes Region, in partnership with the Village of Itasca, announced today that it will attempt to set a GUINNESS WORLD RECORDS™ record for the "Largest Parade of Subaru Cars." The attempt will take place on July 11, 2009 at 9:00 a.m. The parade will start at 500 Park Boulevard in Itasca, Illinois.
Starting June 22 through July 8, interested participants can register their Subaru in the parade by visiting www.subaru.com/parade.
In celebration of this exciting event, Subaru's Great Lakes Region will make a donation of $15 per participating Subaru vehicle up to a total donation amount of $7,000. This donation will be shared equally between PAWS Chicago and Salute, Inc. For more information on these organizations please visit their respective websites at www.pawschicago.org/ and www.saluteinc.org/.
An official GUINNESS WORLD RECORDS™ adjudicator will be on site to observe and confirm this record attempt.
In addition to going for the record and helping raise funds for two great organizations, parade participants:
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts, and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a Backyard Wildlife Habitat by the National Wildlife Federation. For additional information visit www.subaru.com.
Starting June 22 through July 8, interested participants can register their Subaru in the parade by visiting www.subaru.com/parade.
In celebration of this exciting event, Subaru's Great Lakes Region will make a donation of $15 per participating Subaru vehicle up to a total donation amount of $7,000. This donation will be shared equally between PAWS Chicago and Salute, Inc. For more information on these organizations please visit their respective websites at www.pawschicago.org/ and www.saluteinc.org/.
An official GUINNESS WORLD RECORDS™ adjudicator will be on site to observe and confirm this record attempt.
In addition to going for the record and helping raise funds for two great organizations, parade participants:
- Will receive a special gift bag (one per car).
- Are invited to attend Itasca Fest following the GUINNESS WORLD RECORDS™ attempt. This fest is great for the entire family and features: live entertainment, carnival rides, food, bingo, kids' entertainment, a three-on-three basketball tournament, and NASA's "Journey to Tomorrow" exhibit. For more information visit www.itasca.com.
- Are eligible for a special event room rate of $89 per night* at The Westin Chicago Northwest hotel. For your convenience, this four-star, four-diamond hotel is located within walking distance from the start of the parade. To make a reservation, simply visit www.starwoodmeeting.com/StarGroupsWeb/res?id=0906159812&key=A9AB8. The event rate is good for parade participants only and based on availability.
About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts, and accessories through a network of nearly 600 dealers across the United States. Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a Backyard Wildlife Habitat by the National Wildlife Federation. For additional information visit www.subaru.com.