Dave Adams

Regional Vice President, Western Region

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Dave Adams is the Regional Vice President for the Western Region for Subaru of America, Inc. (SOA). In his role, Adams is responsible for vehicle allocation and distribution, retailer market development, fixed operations, marketing, sales, product training and customer satisfaction for more than 140 Subaru retailers in 11 states in the western region of the U.S.

Prior to this role, Adams was the Zone Director – Dallas Zone, and he began working at SOA in 2010 as Zone Retail Development Manager – Dallas Zone. Before working at SOA, he spent 17 years at Isuzu, rising through the ranks and leading multiple offices before following his mentor to J.D. Power and Associates where he managed the Toyota Motor Sales account.

Adams grew up in San Diego, CA and attended Cal Poly Pomona, earning a degree in business management with a minor in marketing.