July 31, 2012 , Cherry Hill, N.J., -

SUBARU OF AMERICA, INC. JULY SALES MARK EIGHT CONSECUTIVE MONTHS OF SALES GAINS

- Subaru year-to-date sales are up 23 percent

Subaru of America, Inc. today reported record sales for the month of July of 25,183 vehicles, a 16 percent increase overJuly 2011. The company also reported year-to-date sales of 189,487 – an impressive 23 percent increase over prior year.

Month-over-month sales for the 36 MPG all-wheel drive Impreza doubled. The recently refreshed Outback – which is now available with new Eyesight driver assistance technology – saw a 10 percent sales increase over July 2011.

"Subaru products represent safety, value and reliability, which is exactly what customers are looking for in these turbulent economic times," said Thomas J. Doll, executive vice president and COO, Subaru of America, Inc. "We are pleased to continue our trend of double digit monthly sales increases, and July represents the eighth consecutive month Subaru has established monthly sales records. The arrival of the all-new XV Crosstrek is right around the corner so we expect to see continued momentum into the second half of the year."
   
Carline
Jul-12
Jul-11
% Chg
Jul-12
Jul-11
% Chg
 
MTD
MTD
MTD
YTD
YTD
YTD
Forester
6453
6218
3.78%
43549
43360
0.44%
Impreza
4553
2162
110.59%
44411
17099
159.73%
Impreza WRX
925
1098
-15.76%
7769
7271
6.85%
Legacy
3321
3644
-8.86%
27593
24928
10.69%
Outback
9282
8373
10.86%
63336
59612
6.25%
Tribeca
151
235
-35.74%
1242
1509
-17.69%
BRZ
498
0
0.00%
1587
0
0.00%
TOTAL
25183
21730
15.89%
189487
153779
23.22%

"Subaru buyers continue to recognize the incredible value proposition of our vehicles," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc. "Our buyers are savvy shoppers with active lifestyles. When shoppers seek safety, durability and a spirited drive, the Subaru line-up of vehicles offers a no-compromise solution."

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.